Company News
Short Video | "China Red" Breaks into the World

Date:2023-03-27 14:57:49 View:153

Lu Qingguo (Chairman of Chenguang Biotechnology Group): If one color represents China, it must be red. Our Morninglight Biology focuses on extracting effective ingredients from plants. The red color extracted from these chilies may appear in the instant noodles, snowcakes, pickles, or lipstick you eat. This decade has been a decade for our "China Red" to go abroad and enter the world.

Lu Qingguo: In ten years, what can make a small workshop become a listed company? My answer is technological innovation. The company has just been founded, without equipment, capital, talent, market, or even products. Through integrated innovation and improved technology, we have built the world's first continuous and large-scale chili processing production line; The pioneering technology of continuous extraction and separation of paprika red pigment has supported the growth of China's paprika red pigment production and sales in the global market from less than 2% to more than 80%, making the "paprika red" technology truly become the "Chinese red" technology. In 2010, Chenguang Biology landed on the Growth Enterprise Market, and in 2012, it opened its first overseas subsidiary.

Lu Qingguo: In order to achieve breakthroughs in the international market, we have recruited talents, built scientific research centers, and developed new products. The research and development costs have increased year by year. In 2018, at the first meeting of the 13th National People's Congress, I proposed to encourage technological innovation and increase the proportion of enterprise R&D expenses to be deducted. My proposal allows high-tech enterprises across the country to enjoy policy dividends and tangible benefits.

Lu Qingguo: The tax department has established a "high-tech enterprise tax preferential policy guidance ledger" and a "one-on-one" international tax service for us. We can handle taxes without leaving our homes, which is much more convenient than ten years ago.

Lu Qingguo: Currently, we have more than 30 subsidiaries and branches in Xinjiang, Yunnan, Liaoning, Hebei, India, Zambia, and the United States. Our products have also developed from a single chili red pigment to six categories with 100 products. Among them, chili red, chili essence, and lutein rank first in the world. With the support of preferential tax policies, we have a stronger foundation for scientific and technological innovation, spending 5% of our total income on research and development every year. While building a world plant extract industry base, we are marching towards the health food and traditional Chinese medicine industries, making contributions to human health, and making the "China Red" shine in every corner of the world.